Have you been browsing online and recently noticed in your address bar that the words "secure" or "not secure" pop up before displaying the URL for the site you're visiting? That is due to the new widespread implementation of SSL certificates.
"Whether you are an individual or a company, you should approach online security in the same way that you would approach physical security for your home or business. Not only does it make you feel safer but it also protects people who visit your home, place of business, or website. It is important to understand the potential risks and then make sure you are fully protected against them. In the fast-paced world of technology, it is not always easy to stay abreast of the latest advancements. For this reason it is wise to partner with a reputable Internet security company." (Symantec)
So what exactly is an SSL Certificate? "An SSL certificate is a digital computer file (or small piece of code) that has two specific functions:
1. Authentication and Verification: The SSL certificate has information about
the authenticity of certain details regarding the identity of a person, business or
website, which it will display to visitors on your website when they click on the
browser’s padlock symbol or trust mark (e.g., the Norton™ Secured Seal).
2. Data Encryption: The SSL certificate also enables encryption, which means that
the sensitive information exchanged via the website cannot be intercepted and
read by anyone other than the intended recipient. "
Here at MLE we work hard to stay up-to-date on all of the latest not only for our website clients but for our Search Engine Marketing clients as well. To learn more about SSL certificates and whether you might need one, visit this informational PDF from Symantec at: https://www.websecurity.symantec.com/content/dam/websitesecurity/digitalassets/desktop/pdfs/whitepaper/beginners-guide-to-SSL-certificates_WP.pdf
To learn more about our web development or search engine marketing services visit: http://mythiclanding.com/
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